Campaigns & email
Fixed Date campaign with MailerLite Classic
Set a shared deadline and include an Apresly countdown in a regular email campaign.
Added to the help center: October 12, 2026
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This guide will show you how to set up a Fixed Date campaign with Apresly’s countdown timer that counts down to a specific date and time.
Get your MailerLite API token
- Log in to your MailerLite Classic account.
- From the side menu on the left, select “Integrations”
- Open API access to find your account’s API key.
- Copy the key and keep it private.
MailerLite Classic API authentication.
Integrate MailerLite Classic with Apresly
- Log in to your Apresly account.
- From the side menu on the left, select “Integrations”

- Select MailerLite Classic from the list of available email providers (1), then paste the API token you copied earlier into the field below. Click the “Verify” button (2).

Apresly Tracking code implementation
- From the side menu on the left, select “Tracking code”

- Copy the Tracking code and paste it into the Head section of each site where you want to deploy Apresly solutions.

Campaign setup in Apresly
- From the side menu on the left, select “Campaign”

- Click the “New Campaign” button.
- From the available campaign types, select “Fixed” and click the “Next” button.
- Name the campaign and select a category for it.
- Set up deadlines for your campaign and time zone.
- Decide what should happen when the countdown is over.

- Show which website you want to display a timer (1) and then a different page to redirect after the deadline expires (2). Click the “Next” button.

- Customize the appearance of the countdown timer in the email.

- Paste the HTML code each time you want to display an email timer in MailerLite.

- Use the Email links in your emails when linking to these pages, instead of the actual URLs.

- Customize the appearance of the countdown timer on the page and click the “Next” button.

- Review the Overview summary and click the “Update” button.
Create an email in MailerLite Classic
- Open MailerLite Classic and go to the “Campaigns” tab, then click “Create campaign”.

- Choose “Regular campaign” and add campaign details: campaign name, subject line, sender name and email, and language settings.
- Click “Continue” to proceed to the recipient settings.
- Choose an email template or start from scratch.
- To add a countdown timer in the body of the email, click source code (1) and paste the HTML code from Apresly that you copied earlier (2). Click the “Ok” button and finish editing your email.

- Review your email and click “Continue” to proceed to the delivery settings.
- Select the group of subscribers who should receive this email and choose when to send your email (send now or schedule for later).
- Review all settings and click “Start campaign” to send or schedule your email.