Evergreen campaign with ActiveCampaign

This guide will show you how to set up evergreen campaigns and with Apresly’s countdown timer, which starts counting down when a user joins your email list.

Get your ActiveCampaign API key

1. Log in to your ActiveCampaign account.
2. Select “Settings” from the side menu on the left.
3. Go to “Developer.”
4. From the “API Access” field you will need the URL and Key. Copy and save both values.

Integrate ActiveCampaign with Apresly

1. Log in to your Apresly account.
2. From the side menu on the left, select “Integrations”

3. Select ActiveCampaign from the list of available email providers (1), then paste the URL (2) and key (3) you copied earlier. Click the “Verify” button.

Apresly Tracking code implementation

1. From the side menu on the left, select “Tracking code”

2. Copy the Tracking code and paste it into the Head section of each site where you want to deploy Apresly solutions.

Campaign setup in Apresly

1. From the side menu on the left, select “Campaign”

2. Click the “New Campaign” button.
3. From the available campaign types, select “Evergreen” and click the “Next” button.
4. Name the campaign and select a category for it.
5. Set up deadlines for your campaign and time zone.
6. Select “Joins the mailing list” as the trigger (1), i.e., the moment when the timer starts counting down. Then choose the list after joining to which the countdown will start (2). You can also use tags in ActiveCampaign.

7. Decide what should happen when the countdown is over.

8. Show which website you want to display a timer (1) and then a different page to redirect after the deadline expires (2). Click the “Next” button.

9. Customize the appearance of the countdown timer in the email.

10. Paste the HTML code each time you want to display an email timer in ActiveCampaign.

11. Use the Email links in your emails when linking to these pages, instead of the actual URLs.

12. Customize the appearance of the countdown timer on the page and click the “Next” button.

13. Review the Overview summary and click the “Update” button.

Create an email sequence in ActiveCampaign

1. Open ActiveCampaign and go to the “Automations” tab, then click “Create Automation.” Select “Start from Scratch.”

2. Add a trigger (1). Select “Subscribes to a list” from the list (2).

3. Select the appropriate list of subscribers from the list and Save.

4. Using a plus (1), add the first email to the sequence (2). Name the email, title it, and proceed to edit the content.

5. To add a countdown timer in the body of an email, find the “HTML” block (1) in the side menu on the right and drag the block to the desired location.

6. Click on “HTML” (1), then paste the code copied from Apresly HTML code (2) into the code console box.

7. Before each time you edit an email, click “Save” to make sure your changes are saved.