Campaigns & email

One-Time Offer with MailerLite

Connect the new MailerLite and build an email sequence for your One-Time Offer campaign.

Added to the help center: October 12, 2026

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This guide will show you how to set up campaigns with One-Time Offer and with Apresly’s countdown timer, which starts counting down when a user joins your email list.

Get your MailerLite API token

  1. Log in to your MailerLite (new) account.
  2. From the side menu, select “Integrations”, choose “Generate new token” and copy the generated token.

Integrate MailerLite (new) with Apresly

  1. Log in to your Apresly account.
  2. From the side menu on the left, select “Integrations”
Screenshot: Integrate MailerLite (new) with Apresly
  1. Select MailerLite (new) from the list of available email providers (1), then paste the API token you copied earlier into the field below. Click the “Verify” button (2).
Screenshot: Integrate MailerLite (new) with Apresly

Campaign setup in Apresly

  1. From the side menu on the left, select “Campaign”
Screenshot: Campaign setup in Apresly
  1. Click the “New Campaign” button.
  2. From the available campaign types, select “One-Time Offer” and click the “Next” button.
  3. Name the campaign and select a category for it.
  4. Set up deadlines for your campaign and time zone.
  5. Select “Joins the mailing list” as the trigger (1), i.e., the moment when the timer starts counting down. Then choose the list after joining to which the countdown will start (2).
Screenshot: Campaign setup in Apresly
  1. Decide what should happen when the countdown is over.
Screenshot: Campaign setup in Apresly
  1. Show which website you want to display a timer (1) and then a different page to redirect after the deadline expires (2). Click the “Next” button.
Screenshot: Campaign setup in Apresly
  1. Customize the appearance of the countdown timer in the email.
Screenshot: Campaign setup in Apresly
  1. Paste the HTML code each time you want to display an email timer in MailerLite.
Screenshot: Campaign setup in Apresly
  1. Use the Email links in your emails when linking to these pages, instead of the actual URLs.
Screenshot: Campaign setup in Apresly
  1. Customize the appearance of the countdown timer on the page and click the “Next” button.
Screenshot: Campaign setup in Apresly
  1. Review the Overview summary and click the “Update” button.

Create an email sequence in MailerLite (new)

  1. Open MailerLite and go to the “Automation” tab (1), then click “New automation” (2).
Screenshot: Create an email sequence in MailerLite (new)
  1. Name the workflow. Set the workflow trigger to “When a subscriber joins a group” and select the group created for your webinar.
Screenshot: Create an email sequence in MailerLite (new)
  1. Using a plus (1), add the first email to the sequence (2). Name the email, title it, and proceed to edit the content (3).
Screenshot: Create an email sequence in MailerLite (new)
  1. To add a timer in the body of an email, find “code” (1) in the sidebar on the left and drag the block to the appropriate place (2). Then click the code block and in the space on the right paste the HTML code from Apresly that you copied earlier (3). Click the “Ok” button and finish editing the email.

    Screenshot: Create an email sequence in MailerLite (new)
  2. Before each time you edit an email, click “Save” to make sure your changes are saved.

In this categoryFixed Date campaign with MailerLite Classic

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