Want to create a personalized and unique offer for each lead using countdown timers? Countdown timers are a great tool for building a sense of urgency and motivating your audience to take action. In this article, I’ll show you how to add a countdown timer to Kit emails. Without further ado, let’s get to the specifics!
A Countdown Timer That Starts When Someone Joins a Mailing List in Kit? It’s Possible!
We will use the Apresly tool to add a countdown timer to emails in Kit. It’s a simple yet powerful solution that allows you to create and integrate dynamic countdown timers into your campaigns in just a few steps.
Apresly stands out from other tools because of its unique features that maximize the effectiveness of your marketing efforts:
- Countdown timer synchronization: Your in-email countdown timer can be synchronized with a countdown timer on websites. This ensures that your campaigns are consistent and customers see the same time regardless of channel.
- Ease of integration and personalization: Apresly is intuitive to use and allows you to customize your countdown timers to match your brand style fully.
- Customized countdown for each audience: Apresly allows you to create countdown timers tailored to each lead. This is ideal for email sequences, such as time-limited offers like One-Time Offer (OTO) promotions.
You can configure the countdown timer so that it starts the countdown when a person joins the email list. This is something you won’t set in Kit’s built-in countdown timer. And it’s definitely what sets Apresly apart the most.
With all these capabilities, Apresly will work well for simple campaigns and advanced email marketing scenarios. It’s time to take advantage of it!
Create a countdown timer that starts when someone joins a mailing list.
How to Add a Countdown Timer to Kit Emails With Apresly
Step I. Create a new campaign in Apresly
Simply select “Campaigns” from the side menu on the left, and then the type of campaign, respectively. For this article, we’ll set up an evergreen campaign type.
For evergreen campaigns, we need a countdown timer that counts down individually for each recipient.
For example, if someone signs up for your email sequence, the counter could show that the offer is valid for 3 days from the time of signing up – regardless of when that happened.
These types of countdown timers are great for building a sense of urgency and helping to increase conversions and engagement in evergreen campaigns.
Psst about the evergreen funnels we wrote here – take a look.
Step. II. Name the campaign and set the time
Go to the campaign configuration, name the campaign, and choose a category for it, so it will be easier for you to navigate between the created and already running campaigns. Set the countdown time and time zone, such as:
Step III. Choose the right trigger, that is, the moment when the countdown timer starts counting down
This is a very important element, especially if you want to use the counter in the Kit email sequence. You have two scenarios to choose from:
- The countdown timer starts when the email is opened. This setting will come in handy for short OTO offers.
- The countdown timer starts when a subscriber joins the selected email list – you must integrate Apresly with Kit to select this option. The setting will be useful for extended email sequences.
Step III. Customize the look of the countdown timer in the email
Choose your favorite template and play with the colors. You can easily and intuitively customize both the look of the timer itself and the signatures.
Step IV. Go to Kit and paste the HTML code into the email message
You’re almost done… Now go to your Kit account to the broadcast section if you want to send a one-time email to a selected group, or the sequences section if you want to create an email sequence. Select the place in the body of the email where you want to add the countdown timer, click on the box with the plus, and select the HTML block from the list.
Copy the code from Apresly, then paste the code into the HTML code box in Kit and you’re done!
Step V. Enjoy a converting campaign!
Save the changes and schedule the email. Congratulations!
Synchronize With a Countdown Timer on an Offer Website
Creating countdown timers and displaying them in emails can be simple, fast, and effective. What’s more, this tool in itself can significantly increase the effectiveness of your campaign, capturing your audience’s attention and fostering a sense of urgency.
Especially if you use the full potential of Apresly and configure an email sequence with a unique deadline for each subscriber.
As you know, with Apresly you can also synchronize the countdown timer in your emails with the timer on your offer page.
This is unearthly important because visual and functional consistency builds trust with your audience. Therefore, if you want to maintain credibility, make sure to synchronize your countdown timers. Especially in evergreen campaigns, which require a unique deadline for each lead.
When a customer opens an email with a countdown timer clicks on a link, and then sees the same countdown timer on the website, they feel that all communication is well-planned and credible. This makes the offer seem more authentic, and the recipient is more likely to make a purchase decision.
How to do it in Apresly?
All you need to do in the countdown timer wizard in Apresly is to indicate the site where you want the countdown timer to be displayed, and then another site to which you want to redirect when the timer expires. Now all you need to do is to customize the appearance of the timer on the page with the CTA and implement the tracing code on your site. Simple?
Synchronize countdown timers in your emails and on landing pages.
Conclusions: How to Add a Countdown Timer to Kit emails?
Adding a countdown timer to your Kit email campaigns has never been so easy and effective. With the Apresly tool, you can take your campaigns to the next level by using an individual countdown for each recipient. This functionality enables a dynamic countdown that automatically adjusts to the unique dates and times assigned to each subscriber.
Now that you know the steps and potential of this solution, you can implement countdown timers into your campaigns in Kit without any problems. It’s a simple, fast, and effective tool that will give you even better results!
